We build websites, content, and social media programs that
promote brands, explain products, and engage U.S. Hispanic customers online.
A Digital Agency for the U.S. Hispanic Audience
We help brands connect with U.S. Hispanic customers across today’s digital platforms. That means we use websites, email, social media, mobile devices, and other interactive materials to visually market, service, and engage U.S. Hispanics customers about your brand, products, and services online.
Our solutions create interactive engagement touchpoints that help U.S. Hispanics understand your products, discover your services, and interact with your brand, anytime, anywhere. To do that, we build targeted, appealing, and technology-based digital experiences that speak the customers’ language … literally.
We help brands connect with U.S. Hispanics online using right now interactive media.
Brand + Culture + Digital
Our work positions our clients’ brands, products, and services in a context that is meaningful to the U.S. Hispanic market and then deploys this targeted message in Spanish across multiple digital channels, from websites to standalone kiosks, from wireless to broadband, and everything in between. It works like this:
BRAND | Define your message
First, we work with you to clearly define the message that you want to communicate to the U.S. Hispanic audience. Are you trying to build awareness? Maybe promote a service or announce a new product? Let’s set goals, timeframes, and success metrics.
CULTURE | Make it matter
Next, we draft the message in a way that connects with the U.S. Hispanic audience. We do this by not only using the Spanish language, but also by making sure that the core meaning of the message is simple, useful, and appealing to the values, traditions, and aspirations of U.S. Hispanic customers.
DIGITAL | Go interactive
Finally, we deliver your culturalized message using interactive media: your own website, social sites, email campaigns, etc. We also extend beyond the computer screen and use mobile apps for smartphones and tablets to maximize reach.
Nice, Right? But What Can Spanish Media Do For You?
Well, We Offer These Services:
WEBSITES AND CONTENT MANAGEMENT
Visual interface, design experience, content generation and re-purposing, technology management, eCommerce storefronts, results measurements and analytics, performance optimization.
DIGITAL BRANDING AND ADVERTISING
Email campaigns, search results landing pages, video tutorials, product microsites, online banners, multimedia CDs, standalone presentations.
SOCIAL MEDIA
Promotions, contests, reputation monitoring (active listening), community management, content development, mobile applications.
CULTURAL ASSESSMENT OF ONLINE MATERIALS
Frames of reference, value relevance, appeal and attractiveness, message effectiveness, Spanish-language grammar and syntax.
… To Do Things Like:
- Design and deploy culturally attractive websites, event and product microsites, email campaigns, online ads, or announcements.
- Kick-start or manage your Facebook and Twitter presence in Spanish.
- Re-purpose content you may already use for TV, radio, or print, and adapt it for use in digital media.
- Prepare online tutorials to help customers visually understand, select, or use your products and services
- Monitor the feedback and opinions that Spanish-speaking customers express about your brand, product, or service in social sites like Facebook or Twitter.
- Give your website in Spanish a makeover to reflect the latest design trends, standards, and usability best practices.
- Help you produce online content in Spanish that is timely, relevant, and that revolves around your brand.
- Measure the effectiveness of any online initiatives you currently may have to reach the U.S. Hispanic market (like a website in Spanish, for instance).
Get in Touch!
To talk about your thoughts and ideas for using interactive materials to market, service, and listen your U.S. Hispanic customers:
Tweet
On the Twitter, contact us for a 140 character response to your question or feedback on your ideas and interactive materials in Spanish.
Write
Fill out our super-short email form and we’ll get back to you on the double. Not a fan of forms? Email csalinas@spanishmedia.com
Call
For immediate attention, do give us a ring! Our number is: 312-985-7449.
